Keyrings are possibly the most common brand collateral used by companies for years. Its continued popularity can be attributed to its practicality since many people find it useful. However, being common can be disadvantageous. The chances of a customer using a particular company key ring often are known.
As another prime example of brand collateral, keyrings serve as a simple yet effective way to promote a business, a school, an organization, and even a product. A skillfully constructed keyring would be durable to last a lifetime, which makes it an ideal marketing tool. To get the best possible return from this type of product, keep in mind the following design tips.
When designing a keyring, learn by heart the wise saying of less is more. Use a simple yet bold design. In this manner, the outcome is a distinct and clear representation of the intended design.
It is also best to use contrasting colors for the design. For example, a combination of dark enamel colors and bright silver plating would make the pattern stand out beautifully. If light colors are used for the most part of the design, use black plating for the raised areas for a great contrast. As an added tip when choosing colors for a keyring design, it is best to limit it to four or five choices.
Other than a stamped keyring, the option of a die cast is also available. This type of keyring can incorporate designs with cut through wordings or images. It is also ideal for three dimensional logos.
PVC keyring designs are also popular as the designs can be of any shape or size. At the same time, the design logo and image are accurately reproduced.
Reputable suppliers of keyrings have in-house artists who can help clients conceptualize their designs and transform these ideas into artwork ready for production.
In terms of finishes, it is advisable to choose an antique-style finish. Though other options are available like black, gold, or nickel metal plating. The attachment for the keyring should be appropriate with the design made.
The typical options for attachments are the split ring and its variations. Although a customized wire attachment can also be provided. Consult with a respectable supplier to determine which attachment is suitable for the design.
If necessary, each key ring can be individually numbered. This is typically done if a client wants to be able to keep track of the number of keys distributed.
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